There is something to truly admire about Ken Goodrich. For a lot of people, it is easy to give up. That is the easiest thing to do. If something is not working or if something is not going the way they envisioned, they just say “oh well” and call it a day. That has never been the case with Ken Goodrich. He never, ever gives up, and that is something that a lot of people could learn from and glean something from, that is for sure. As the old expression goes, what does not kill you makes you stronger. Ken Goodrich is strong because he is known for buying companies that others have given up on and making them new and improved.
His latest project is Goettl Air Conditioning, which he purchased in 2013. As he pointed out in a recent interview, he has seen this kind of situation before, so he was prepared for it and ready to handle it, even if this was a knew kind of business for him. There are usually unhappy and miserable employees, angry customers, and money problems. It is a tall task to take on, but that is what makes it so rewarding in the end four years later now that they are back in the good graces of the public.
They have done it with hard work, good people skills, and doing jobs right the first time. Whether it is maintenance, installation, or repairs, the customers do not have to worry for a single second about it. They know they are in the hands of a group that is going to give them a fair price and produce quality work. They are back to loving their jobs and the customers are back to enjoying working with Goettl Air Conditioning once again and they truly do trust them.