July 24, 2018 · Business, Business Leaders

What’s in a name? For Ryan Seacrest, it is a burgeoning entertainment empire that is branching out into fashion.

Seacrest’s appreciation for fashion began in 2002 after hosting an episode of American Idol. Later on in his career, he developed a relationship with Christopher Bailey of Burberry fame. Bailey was designing the formal wear for Seacrest on red carpets and other national appearances.

Bailey was impressed with Ryan’s sense of style and vision. The close fit style formed the basis of Seacrest ’s signature look. He was looking for excellent quality, for guys with an eye for detail at an affordable price point.

Seacrest is the ultimate multi-tasker. He has moved back to New York to co-host the Live with Kelly and Ryan morning show. As soon as that show concludes he rushes upstairs to prepare for his OnAir with Ryan radio show. A morning talk show aired for the Los Angeles market.

The current projects Ryan Seacrest are involved with are Hollywood legend. The taping for America Idol has just started, and Seacrest is on the trail for the next superstar. One of the most significant accomplishments is the Ryan Seacrest Foundation. The organization is building media centers in hospitals for kids to realize their dreams. The foundation has opened their tenth studio at Monroe Carell Jr. Children’s Hospital at Vanderbilt.

Macy’s is the current retail outlet for Ryan Seacrest Distinction. Recommendation’s from Macy’s, Seacrest settled on Peerless Clothing International to produce his signature brand. Randa became the choice for accessories such as belts, cufflinks, and jewelry. In an article from Men’s Journal, Ryan talked about how he overcame his weight loss struggle.

Initially, the line did not appeal to the broad audience Seacrest had envisioned. The tapered ultra-slim fit alienated a segment of the men’s fashion market. The team went back to the drawing board and redesigned the line and changed the fit to become more broad and mainstream.

Ryan Seacrest Distinction aims for the international man. He is an American male who travels the world over. The brand seeks the successful self-made man.

Now that the Seacrest (@ryanseacrest) brand is up and running and selling well, Ryan and his design team are focusing on the small items that will make the line unique.

Go to this website for more details: https://www.gq.com/story/ryan-seacrest-interview-american-idol-kardashian-knocked-up

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